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How UPS Uses Big Data With Every Delivery

The different routes that can get a driver from point A to point B are overwhelming. What determines the best course to take? Is it the one with less traffic, the least amount of stoplights, the...

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Tesco’s Legendary Big Data Benefits

Tesco, the largest retailer in the UK, was one of the first major companies to discover the endless benefits of big data analytics. Beginning in the mid 1990s, Tesco introduced its own loyalty program...

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LAPD Fighting Crime Before It Happens

The LAPD Foothill division is attempting to predict and prevent crime before it even happens. How do they do this? Big data, of course. UCLA Professor Jeff Brantingham and his team partnered with the...

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Why Paychex Has Predictive Analytics To Thank For Staying In Business

Paychex, a company that provides payroll, human resources and employee benefit services to businesses, used to lose about 20% of its customer base each year. To combat this growing problem, Erika...

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Macy’s Gets A Leg Up On Competition With Business Intelligence

Although Macy’s, an international department store, isn’t exactly the most groundbreaking business, the method it uses to incorporate big data is setting the nearly 200-year-old company above its...

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The Data-Driven Proof Netflix Needs To Buy A Blockbuster

According to Netflix quarterly earnings, the company currently has over 53 million streaming customers worldwide. With such a large amount of users, Netflix has the ability to gather massive amounts of...

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How Big Data Is Driving Formula One

The fast paced, adrenaline-pumping nature of Formula One racing obviously has the daredevils intrigued, but more shocking is how many detail-oriented data analysts are also involved in the sport....

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How The New York Mets Hit A Home Run With Analytics

It seems like the fans of a sports team are either die-hard lifelong fans or advantageous floaters who root for a team during their prime. So assumingly, marketing to build a more consistent fan-base...

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Urban Waste Management Improves Its Age Old Service Using Big Data

The Greater Manchester Waste Disposal Authority (GMWDA), England’s largest Waste Disposal Authority, has collaborated with the University of Manchester to enhance the area’s environment by creating...

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How Patient Data Helps Hospitals

Washington State Health Care Authority has been able to reduce unnecessary use of the emergency room by adopting a system to exchange patient information electronically among emergency departments. The...

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